licensing


CGI Сoffee

MAXXON: Exclusively for ZBrush Perpetual License Holders. Because We Care

As one of millions of ZBrush perpetual license holders, today I received this gem of an offer from Maxxon:

MAXXON special offer from the Devil

With the following decription:

ZBrush has always stood for innovation and artistic empowerment. That is a philosophy that is shared by the Maxon creative community. We believe in empowering artists any way we can to help expand your capabilities and offer more to your clients. We are confident that having complete access to all Maxon tools, services and training will help you achieve your goals.

Just another bunch of corporate mumbo-jumbo with a poorly concealed attempt at selling a subscription to a perpetual license holder. Classic.

Because We Care

"...We are confident that having complete access to all Maxon tools, services and training will help you achieve your goals."

Allow me to fill in the blanks in this marketing pitch.

Buy That Zbrush License Before It’s Too Late!

ATTENTION!

MAXON is about to acquire Pixologic!

ZBrush — bye-bye perpetual licensing

If you were hesitant about purchasing that perpetual ZBrush license, YOU HAVE TO DO IT ASAP before they make it subscription-only, just like they did with Redshift Renderer!

Redshift subscription-only

It just keeps getting better, doesn't it?